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KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.
KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.

CONDITION: New

Item is brand new and factory sealed in original packaging. Contents have not been opened or used.

Returns Accepted

We accept returns under specific cicumstances.
See return policy for details

KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.

4.5 stars

KENRA VIOLET SHAMPOO... see more >

New
Returns Accepted

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$5.99

MSRP $36.80
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Enhance vibrancy of blonde or gray hair and help eliminate brassy tones with Kenra® Violet system. Violet Shampoo and Conditioner tones and neutralizes yellow between salon services. Provides more manageable hair*, adds radiance, and leaves dull, processed hair feeling moisturized.*vs untreated/damaged hair


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Love, Light & Living Co
on January 21, 2026

This violet shampoo works really well. It tones brassiness without drying out my hair, which is always my biggest concern with purple shampoos. My blonde stays bright and fresh-looking, and my hair still feels soft after washing.A little goes a long way, and the scent is nice without being overpowering. Great option if you want effective toning without sacrificing moisture.

Denys Davis
on July 9, 2025

This shampoo works great for the blond effect - after washing on vacation with a different shampoo because I forgot to bring this along, the tint in my hair just wasn't the same. One wash with this once I got back home and it looked like it did right after I left the salon again. I have curly, fine, sometimes frizzy hair and this shampoo provides a lot of moisture without weighing it down or leaving any residue. I also have a very sensitive scalp and have zero issues!

Deborah Y. Bailey
on December 5, 2025

Love this shampoo! My hair feels great. No bassinet, and a great scent.

karen dimitro
on August 22, 2024

My hair looks brighter and shiny because of this product I have less Halloween. I’m very pleased.

Felicia
on December 29, 2025

Smells good. Works as it should.

Kelly
on April 4, 2026

Great purple shampoo. Only use it once a week

Stephanie Pope
on June 26, 2025

Hands down the best purple shampoo I’ve ever used! This will definitely be my go-to from now on. It left my hair feeling incredibly soft—not dry or straw-like like some others I’ve tried—and the color result was stunning. I received so many compliments on my hair after using it!

Niaomi M.
on

Shampoo maybe a terrific Shampoo but I do not like to purchase products that have leaked a valuable amount of product out

Hellen
on October 22, 2025

Really I love it !

Jo
on January 18, 2025

Can't get product out with pump as it's not working!

Katie
on July 31, 2025

Used to use Joico purple shampoo but this one has became my new favourite! Tones my blonde after one use. Love it!

Jamais reçu !! Amazon me dit livré mais Purolator me dit que j’étais absente (jamais reçu d épeire le prouvant) et pas facile de se faire rembourser ou remplacer l’envoi non reçu
on December 27, 2024

Je n’ai pas aimé . Laissé des traces de bleu dans les Cheveux blanc

Natalie
on May 10, 2025

I love this shampoo. Keeps my blonde super icy looking and you don’t need to use much at all, so it lasts really long.

  • Product Dimensions

    3.54 x 3.54 x 9.95 inches; 2.2 Pounds
  • UPC

    014926604815
  • Manufacturer

    Kenra Professional
  • ASIN

    B0CT6CHTXF
  • Best Sellers Rank

    See Top 100 in Beauty & Personal Care
  • Item Form

    Liquid
  • Hair Type

    Blonde, Color Treated, Gray
  • Scent Name

    Floral, Fruity, Vanilla
  • Other Special Features of the Product

    Neutralize Brassy Tones
  • Product Benefits

    Eliminate brassy tones. Enhance Vibrancy. Adds radiance, and leaves dull, processed hair feeling moisturized. Color Safe.
  • Suitable Hair Color

    All Hair Colors
  • Brand Name

    Kenra
  • Age Range Description

    Adult
  • Liquid Volume

    33.8 Fluid Ounces
  • Number of Items

    1
  • Item Weight

    1000 Grams
  • Item Dimensions

    3.54 x 3.54 x 9.95 inches
  • Unit Count

    33.8 Fluid Ounces
  • Material Type Free

    PETA Certified cruelty-free
  • GTIN

    014926604815
  • Recent Sales

    50+ bought in past month

Buyer’s Premium

A 15% buyer’s premium will be added to the sale price of all purchases.

Store Auction Lots Condition

All items are uninspected and the condition is unknown unless otherwise explicitly stated. Items labeled as “New” are believed to be unused and in original manufacturer packaging; however, packaging may show signs of storage or handling, and items are not tested unless specifically noted. Individual items are available for inspection at Korting Outlet located at 159 1st Court, Grand Rapids, Michigan 49534 during store hours.

The highest bids serve as legally binding contracts, and all sales are considered final. Items are sold on an “as is” basis, without any guarantees, warranties, or the possibility of refunds, whether written, expressed, or implied. The operational condition of an item may not be known or listed in the item description. While we may provide information on the condition of some items, including items marked as “New,” such information is not guaranteed.

All items are sold with all faults and without any warranty, whether expressed or implied, regarding merchantability or fitness for a particular purpose. The sale is conducted on an “as is, where is” basis with all faults. Buyers are strongly encouraged to physically inspect items before placing bids during the inspection period. Once submitted, bids cannot be withdrawn before, during, or after the auction for any reason.

The buyer acknowledges that these terms, along with other terms outlined below, can only be amended or revised in writing, signed by the auctioneer. Any representations made by Korting or its agents do not alter these “as is, where is with all faults” terms. Descriptions provided on products or through advertising, including condition labels such as “New,” are not guaranteed, and buyers rely solely on their own inspection. While information in sale advertising is believed to be accurate, Korting assumes no responsibility for errors or omissions.

Auction Closing Times

Posted closing times are in Eastern Time and may be extended through dynamic bidding. Dynamic bidding extends the auction close time until there are five minutes without bidding activity. Korting reserves the right to close early or extend auctions at its discretion.

Payment

Payments will be processed through Stripe.

Refund Policy

Due to the nature of liquidation merchandise, returns are accepted only under the following circumstances:

  • Wrong item received
  • Major undisclosed damage that significantly affects functionality or value
  • Item arrives nonfunctional or dead on arrival (unless listed as untested, for parts, or salvage)
  • Missing critical components necessary for basic operation that were not disclosed in the listing
  • Counterfeit items or items materially different from the listing description

The following conditions are not eligible for return or refund:

  • Buyer’s remorse or accidental purchases
  • Minor cosmetic wear, scratches, dents, scuffs, or signs of prior handling
  • Damaged, worn, or missing retail packaging
  • Compatibility issues with buyer equipment, software, or intended use
  • Missing non-essential accessories, manuals, inserts, cables, or packaging materials unless specifically stated in the listing

All return requests must be submitted within 72 hours of delivery and include clear photos and/or video documentation of the issue. We reserve the right to deny returns that do not meet the above criteria.

Sales Tax

All orders are subject to the 6% Michigan sales tax. Tax-exempt buyers must have a current tax-exempt certificate on file before sales tax can be removed from an invoice.

Failure to Pay or Remove Items

Korting reserves the right to charge a 15% non-refundable restocking fee for items not paid for and picked up within seven days of the auction closing. Such items will be considered abandoned and forfeited to Korting. Korting may resell any abandoned or forfeited items.

KENRA VIOLET SHAMPOO | ELIMINATES BRASSY TONES | PURPLE PIGMENT + DEPOSIT | NEUTRALIZES YELLOW | MOISTURIZES PROCESSED HAIR | ENHANCES VIBRANCY OF BLONDE OR GRAY HAIR | COLOR SAFE | 33.8 FL. OZ.